Round Brilliant
We have decided to start with the round brilliant shape as it’s always been the most popular cut.
Pros:
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Sparkles the most out of all the shapes. This is because of the way the facets are cut in a round diamond it maximises back the reflection of light.
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A lot of stock is available to choose from, giving customers more options.
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Round diamonds are always in fashion. While all the other shapes come in and out of fashion every so many years.
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They are the best shape for solitaire style rings.
Cons:
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It’s the most expensive out of all the shapes ranges roughly 20-30% more than all the other shapes, the main reason is the wastage of rough diamond that is required when making a round cut. Another reason its due to having the highest demand.
Oval
Pros:
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Oval shapes look almost the biggest to the eye out of all the shapes. The reason is because they are shallow and elongated making the spread of the diamond a lot bigger from the top. On average ovals look over 12-20% bigger than round diamonds.
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They are roughly 15-25% cheaper than round diamonds, due to less wastage from the rough diamond when it is cut.
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Great choice for getting a larger looking stone and cheaper than a round cut stone.
Cons:
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Due to the elongated shape, there are less facets in the middle of the diamond, this can cause a loss of sparkle in the middle of the diamond. We call it a “bow tie” effect when it becomes very noticeable.
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Tip: Stick to our “available in showroom” or “recommended” diamond list, our gemmologists have already hand-picked oval diamonds that do not have bow ties.
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Tip: Be wary of sites especially in the US that list cheap oval diamonds. Those diamonds are cheap for a reason, usually, they have large bow ties. They are often referred to as “reject” diamonds in the diamond industry.
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Tip: Oval diamonds are the second most stocked shape by Novita, providing you a great range to choose from. If what you are looking for it’s not in our current stock, contact us and one of our gemmologists will source it for you.